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The Greatness of Girls

In an effort to show our girls how much they rule, we've pulled together a collection of stories and essays that aim to empower and inspire not only young girls, but the parents who are raising them, too. Together, we can give the next generation everything they need to be smarter, kinder, happier, and more confident young women.

girl doing karate
Kids

Our Daughters Don’t Have to Be ‘Girly’ to Be Valued

mom hugging daughter
Mom Confessions

Dear Daughter, Here’s What I Wish for Your Future

venus-serena-williams
Mom Life

What Parents of These World-Changing Women Did to Raise Them

Impact

15 Girls Who Are Changing the World With Their Words and Actions

empowering costumes
Play

11 Empowering Halloween Costumes for Young Girls

More

Gen Alpha
Behavior & Discipline

The Confidence Paradox: Why Gen Alpha Kids Speak Up Online But Struggle Face to Face

Kylie Jenner
Celebrities

Kylie Jenner Named in Lawsuit After Ex-Housekeeper Claims Racial & Religious Discrimination Went Ignored



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gen alpha
Development

Inside the Gen Alpha Mindset: Why Today’s Kids Think Differently About School, Friends & Creativity

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Development

5 Ways Gen Alpha Is Different from Every Other Generation

gen alpha online safety
Development

We Talked to a Tech CEO About Online Safety for Gen Alpha; His Advice Surprised Us

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