
Whether you are a woman of color looking for a range of beauty products that's been created with your skincare needs and complexion in mind, or you're simply looking for some new brands to try out and would like to support Black-owned businesses, there are many Black-owned beauty brands making fantastic high-quality products.
From haircare and skincare to makeup and sunscreen, there are Black-owned beauty companies that meet just about all your needs. Some are huge million- and billion-dollar businesses that have racked up loyal fans, and others are small businesses working hard to make the best products possible. But all of these Black beauty brands have another thing in common: They offer products worth adding to your beauty routine.
Pattern
Pattern is a haircare brand created by actor Tracee Ellis Ross. It features a full line of haircare products for textured hair, from shampoos and conditioners to oils and styling products, and is available at stores like Target and Sephora.
Juvia's Place

Juvia's Place is a Black-owned makeup company that uses the most amazing pigments and offers a full range of makeup products with options for every complexion and style preference. The eyeshadow palettes in particular are to die for.
Reina Skincare
Reina Skincare is a beauty brand that makes the most incredible cleansers, scrubs, and moisturizers. The products are rich and deeply moisturizing. We recommend the Queenly Glow Butter and Multi-Purpose Cleansing Oil.
Gloryscent Beauty
Gloryscent Beauty is all about offering clean skincare products that meet the needs of people from every type of ethnic and racial background. They offer an array of antioxidant-rich products that include ingredients like organic grapeseed oil, organic ginseng, and fruit enzyme complexes.
Sunkiss Organics
Sunkiss Organics is not only owned and created by an Afro-Latina, but the products are also formulated in Black-owned labs. Sunkiss offers a slew of high-quality skincare products for the body and face, including a retinol cream, rose water cleanser, and aloe rose toner.
Nyakio Beauty
Nyakio Beauty is a cruelty-free, Black-owned brand that formulates clean and eco-friendly skincare products including various oils and moisturizing creams to help achieve that coveted glowing skin.
Pholk
Pholk is a really cool skincare brand that focuses on helping people find the right clean products for their specific skin types. A skincare quiz on the Pholk website helps get you started.
Unsun
Unsun Cosmetics makes SPF products for people of all complexions, using clean, safe ingedients. The best part is that they use no-residue formulas, so you won't have that zombie look after applying their sunscreens.
Camille Rose
Camille Rose is a Black-owned haircare brand that has been around for more than a decade, and all of their products are still handcrafted using natural ingredients. They even offer a variety of skincare products now.
The Doux
We're a little bit obsessed with the hair products from Black-owned company The Doux. They have a supercool hip-hop-inspired aesthetic, and the products are just as fun and impactful as their look. We particularly love the One Love Co-Wash and the C.R.E.A.M. Twist & Curl Cream.
Mielle Organics
Mielle Organics is another well-established Black-owned haircare brand that is quite popular in the natural haircare world. They use really awesome ingredients like sea moss, honey, and almond oil.
Uoma Beauty
Uoma Beauty's tagline is "for all who have been left out," and that alone is enough to make us want to support them. Plus, the makeup is fabulous. They sell everything from lipsticks and glosses to eyeshadow and contouring palettes in a wide range of shades.
Fenty Beauty
Singer Rihanna's Fenty Beauty has taken the cosmetics world by storm in the past several years. The brand is best known for its foundations and concealers, which come in as many as 50 different shades, depending on the specific product.
Beauty Bakerie
Beauty Bakerie is a really fun Black-owned, inclusive beauty brand that offers foundation, eyeshadow, and lip color in a wide range of colors to suit every complexion. The brand is cruelty-free and has funded a nonprofit organization that builds homes for the underprivileged.
Briogeo
Briogeo is a Black-owned brand that makes haircare products for all hair types, from stick-straight to curly and kinky. All of their products are made without silicones, sulfates, and other potentially damaging ingredients.
The Lip Bar
If you love a good lip color, you have to check out Black-owned cosmetics brand The Lip Bar. The Lip Bar is, of course, best known for lipsticks that are available in every color, from the nudest nude to the brightest hues, but the brand has also expanded into offering face and eye makeup — and it's all vegan, cruelty-free, and designed to help you get your makeup done quickly and flawlessly.